What is Social Media Management ?
It’s the process of creating, scheduling, and engaging with content posted on social media platforms, such as Facebook, Instagram, and Twitter. With 3.2 billion people using social media around the world, and 11 new users every second, social media management can help you reach this huge audience. If you aren’t making social media a priority at this point in the game, you’re in trouble.
How can it benefit me and my business ?
Social media management is designed to make marketing easier, which ultimately increases profits. Good social media managers put your company in front of your target audience. We’ve listed below our key points about how it can benefit your business:
Save time – by scheduling posts in advance, rather than burdening yourself with remembering to post at peak hours during the day.
Increase authority – by posting multiple times a day on a wide range of platforms.
Understand your audience – by providing in-depth analytics that explain who is following you, where they’re coming from, and what they want from your business.
Improve customer support – by creating a simple pathway for customers to inquire about your company through social media and making it simple for you to respond.
Take control of your brand’s reputation – by allowing you to monitor comments and feedback more closely, and respond as quickly as possible.
Foster innovation- by encouraging creative collaboration across new platforms, for each social media campaign.
How much will it cost me ?
Social media management usually charges based on how many accounts you have, and the number of posts you plan on scheduling, but other factors could include:
Size of your company
Type of services you require
Level of analytics you need
Whether or not you’ll provide customer service through social media